ZUFALL FOUNDATION BRANDING

Client: Zufall Foundation, to support Zufall Health Center

Scope: Logo development, Brand identity system, fundraiser invitation, newsletter

Newly created Zufall Foundation, which supports Zufall Health Center, a non-profit who’s mission is “to provide access to quality, affordable and culturally competent healthcare to people and communities who experience barriers to care.” needed new branding to use for their various materials for corresponding with donors, gathering sponsorship, and promoting their virtual fundraiser gala. They wanted to use the signature colors of the Zufall Health logo, and create a clean, minimal look for their brand mark that would relate to also stand independently outside of the Zufall brand to identify it as a separate Foundation.